Introduction
As the nation commemorates its 77th Independence Day, a remarkable movement has swept across India, leaving an indelible mark of unity and patriotism. The ‘Har Ghar Tiranga’ campaign, launched last year by Prime Minister Narendra Modi as part of the ‘Azadi Ka Amrit Mahotsav’ to celebrate 75 years of India’s independence, has captured the hearts and attention of the nation. With an overwhelming 88 million selfies uploaded on the campaign’s website by noon on Tuesday, this initiative has underscored the enduring spirit of freedom and national pride that binds every Indian.
The essence of ‘Har Ghar Tiranga’ lies in its simplicity, inviting citizens from all walks of life to hoist the tricolour at their homes from August 13 to 15. The campaign’s website serves as a digital canvas, where people can share their participation by uploading selfies with the national flag. This symbol of unity and identity resonates across every corner of the country, bringing together Union ministers, actors, sportspersons, and ordinary citizens in a vibrant tapestry of patriotism.
The online platform’s front page offers a dual option to share either a selfie with the flag or a digital representation of the Tiranga. The outpouring of participation is evident from the multitude of selfies, as well as the heartwarming images of national figures such as Union Home Minister Amit Shah, cricketer Parthiv Patel, actor Anupam Kher, and singer Kailash Kher, among others. These images reflect a shared commitment to the nation’s values and aspirations.
PM Modi’s active involvement
Prime Minister Modi’s active involvement in the campaign has added significant impetus. Changing his social media display picture to the national flag and encouraging citizens to do the same, he demonstrated leadership by example. The campaign extends beyond the digital realm, encompassing a ‘Har Ghar Tiranga’ bike rally in Delhi that witnessed the participation of Union ministers, including Kishan Reddy and Anurag Thakur, who rode with the Indian flag held high.
The campaign’s crescendo was reached on Independence Day, as Prime Minister Modi unfurled the national flag at the iconic Red Fort in the presence of dignitaries, ministers, and school children. This marked the culmination of a week-long celebration that encompassed not only the digital world but also physical events that echoed the campaign’s underlying ethos of unity, diversity, and freedom.
The ‘Har Ghar Tiranga’ campaign has shown that the tricolour transcends a mere emblem; it is a testament to India’s history, struggles, and aspirations. It represents the bloodshed, sacrifice, and triumphs that have shaped the nation’s trajectory. More than just a symbol, the Tiranga symbolizes a collective identity that binds a billion hearts.
Conclusion
As the sun sets on another Independence Day, the ‘Har Ghar Tiranga’ campaign stands as a poignant reminder that unity is India’s true strength. The 88 million selfies uploaded serve as digital beacons of this unity, illuminating the diverse yet harmonious mosaic that is the Indian nation. This movement has encapsulated the essence of India’s spirit—resilient, vibrant, and proud.
