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Reading: “The Little Mermaid” Makes a Splash with $118 Million Debut, Securing 5th Place in Memorial Day Box Office History
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Home » Blog » “The Little Mermaid” Makes a Splash with $118 Million Debut, Securing 5th Place in Memorial Day Box Office History
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“The Little Mermaid” Makes a Splash with $118 Million Debut, Securing 5th Place in Memorial Day Box Office History

EH Team
EH Team
Last updated: 2023/06/01 at 3:21 PM
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“The Little Mermaid” has made a triumphant return to the big screen, captivating audiences and dominating the Memorial Day box office with a projected debut of $118 million. The live-action remake of the beloved animated classic, featuring Halle Bailey as Ariel, has struck a chord with fans across multiple generations, from those who cherished the original 1988 film to younger viewers who have discovered the story through various platforms. The success of the film solidifies its place as the fifth-highest Memorial Day opening in history.

Directed by Rob Marshall, “The Little Mermaid” showcases stunning visuals and an ensemble cast, including Melissa McCarthy as Ursula the sea witch. The film’s impressive CGI brings Ariel’s underwater world to life. With a production cost of $250 million, the global success of “The Little Mermaid” is crucial for its financial triumph. The film has already grossed $68.3 million internationally.

Demographically, 68% of the moviegoers were female, while 25% fell in the 25 to 34 age range. The film also attracted a significant portion of children, accounting for 22% of the opening weekend audience. Disney’s strategy of adapting animated classics into live-action films has proven fruitful, with hits like “Aladdin” and “The Lion King” garnering global acclaim.

While “The Little Mermaid” made waves at the box office, other films had mixed results. “Fast X” experienced diminishing returns domestically but remained a global hit, expected to surpass $500 million in earnings. Disney’s “Guardians of the Galaxy, Vol. 3” secured third place, while “The Super Mario Bros. Movie” continued its successful run. However, films like “The Machine,” “About My Father,” and “Kandahar” struggled to find an audience.

With its extraordinary debut, “The Little Mermaid” exemplifies the power of nostalgia and fresh storytelling. Disney’s live-action adaptations are poised to continue captivating audiences, evoking cherished memories while introducing beloved tales to a new generation.

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TAGGED: Audience demographics, Disney's live-action adaptations, Express hunt, India, Live-action remake, News, The Little Mermaid, Topnews
EH Team June 1, 2023
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