Sunny Deol’s Gadar 2 Sees Solid Advance Booking Momentum, Set to Surpass Industry Predictions
In the world of Hindi cinema, certain films etch themselves into the collective memory, and Gadar: Ek Prem Katha was undoubtedly one such masterpiece. Now, after 22 long years, the cult blockbuster is returning with its highly anticipated sequel, Gadar 2. Amidst scepticism from the industry and a contrasting narrative on social media, the advance bookings for the film are breaking records and showcasing remarkable momentum.
From the moment the advance bookings opened, Gadar 2 has been selling tickets at an unprecedented rate, akin to hotcakes flying off the shelves. Select properties, especially single screens, have already witnessed fast-filling auditoriums, and multiplex chains are also showing strong interest in this Anil Sharma directorial.
As of Wednesday, July 2, 4 pm, Gadar 2 had already sold an astounding 1985 tickets at the MovieMax chain for its opening day. Another chain, Miraj, has sold a remarkable 2500 tickets for the same day. Even the prestigious Cinepolis chain has tickets up for sale and has already sold an impressive 3900 tickets for the opening day. These numbers alone might seem extraordinary, but when compared to other recent releases like Rocky Aur Rani Kii Prem Kahaani, the advance bookings for Gadar 2 appear to be on a different trajectory.
The anticipation and cult status of Gadar seems to be working wonders, and if the current momentum continues until the release day, the film could make a stunning impact on the industry. While initial estimates suggest a possibility of a Rs 20 crore opening, some within the exhibition section are speculating a bumper start in the Rs 30 crore range.
A crucial factor contributing to the film’s buzz is its appeal in mass belts, particularly in the post-pandemic world. Gadar 2 is already generating tremendous excitement among the audience in the heartland of the country, and single screens are expected to witness houseful boards on the day of release. Interestingly, these centres are not heavy on advance bookings, yet there is already significant on-counter enquiry about when the tickets will go live.
Produced by Zee Studio, the makers have adopted a phased approach for advance bookings, with complete availability expected by Sunday, leading to a grand release on August 11.
The success of Gadar 2 in the early advance booking phase is a testament to the enduring power of the Gadar franchise and Sunny Deol’s iconic portrayal of Tara Singh. It defies the doubts raised by some in the industry and on social media, proving that the audience’s enthusiasm for this beloved saga remains as strong as ever.
In the days leading up to the release, all eyes will be on Gadar 2 as it continues to challenge industry predictions and possibly rewrites box office records. One thing is certain: the love for Gadar and the excitement surrounding its sequel are set to leave a lasting mark on the annals of Hindi cinema history.
